Let's be honest for a second.
Time is the most precious and limited resource you have, and how you spend it defines the quality of your life.
I say this because it's important to remember.
Today, many people seem to have forgotten this.
They left their traditional job to pursue client work, not realizing they've built themselves another 9-5 just a bit more comfortable, an upgraded version.
I'm not here to say that client work and traditional job are completely wrong. If you like them good for you. You're probably in the 10-15% of outsiders.
But can you really call yourself free? A real solopreneur?
I mean, you're still giving away your most precious resource you have on this planet to build someone else's projects and dreams, not yours.
Plus, what you can earn has limits.
If you trade your time for money you'll earn based on how much time you have available. And even if your time becomes more valuable, it will always be barely scalable and always have a ceiling.
This applies whether you work as an employee or as a professional.
Also, if we look at other forms of income like YouTube ad revenue, sponsors, donations, affiliates - while they're valid income streams, they're very unpredictable and unreliable.
I'd leverage them as additional income, not as the main source. Unless I have certain numbers.
All this to say that the only thing that can actually solve this problem is building a digital product that sells 24/7 with no limits on time or income.
But how do you build it? Where do you start? How do you sell it?
Ok ok, we'll get there. But first, I don't want to waste your time. Let's see if this is worth continuing to read.
Feel free to leave this page if you do not relate in at least 1 of these points below.
This is for you if:
✅ You have skills or knowledge you'd like to productize but don't know where to start.
✅ You're tired of trading time for money with client work. You want to work on your own projects, not spend your life building someone else's dreams.
✅ You want financial freedom. Scalable income that generates revenue whether you're awake, asleep, sick, or traveling.
✅ You've tried creating websites or landing pages that got you nowhere and brought no money. You want a minimal and clean ecosystem that works without too many headaches.
✅ You want to build a personal brand and sell something that represents you authentically without looking too "corporate".
I could go on but at this point you should know if this is for you.
WebSkill can help you get what you are looking for.
Hi, I'm Alessandro
I'm a writer and brand advisor.
Creators and digital entrepreneurs come to me when they need solutions in marketing, writing, and design.
I started my first online venture years ago with e-commerce, selling private label products.
I achieved decent results, around $2000 per month. But despite the earnings, it consumed an enormous amount of time.
I had to manage everything:
Facebook ad campaigns, customer service, product inventory, marketing content, etc.
This wasn't what I was looking for. I wanted to do something I truly cared about.
But thanks to this experience, I discovered I had a good predisposition for web design. So I decided to try freelancing.
After months learning web development, I started building websites for small businesses, then moved up to sites for entrepreneurs and professionals.
The income as a freelancer was good, but there was a problem.
I had no time, again.
I'd built myself another 9-5, except if I got sick, I didn't get paid.
Plus, the number of projects I could handle per month was limited, which meant there was always a ceiling on my income. And many of the projects didn't really interest me.
Maybe I was better off as an employee at that point (maybe).
I realized that if I truly wanted to be free and work on my own projects, I had to disconnect my time from money. And the best way to do that was through digital products.
Why digital products?
• Extreme scalability: Create once, sell infinite times. No physical limits.
• High profit margins: Once created, additional "production" costs are super affordable.
• Low investment: No office, no employees, or inventory needed. Just your knowledge, a computer, and an internet connection.
• Freedom: Sell globally, 24/7, while you sleep, even when sick or traveling.
• Scalable impact: Help thousands of people simultaneously with the same energy.
I could go on, but I think you get my point.
So after this big realization, I tried building my firsts products.
But I failed spectacularly.
I had no strategy, no guide, no structure. I was completely improvising without knowing what I was doing.
But these failures weren't negative, they taught me several things. Including the importance of getting help from those who know more.
So I started educating myself, course after course, obsessively studying the best creators out there. Creators, writers, and digital entrepreneurs making extraordinary figures.
I wanted to understand exactly what their strategies were and what their systems looked like.
I analyzed dozens of sales pages, dozens of copywriting structures, from design to marketing to writing to content.
Everything.
After months in this full immersion, I took the best from each and combined it with my skills in marketing, design, and writing to create my own complete system.
This whole journey made me realize some important things:
1) Digital Education Is The Future
The education system is broken.
The impression is that getting a piece of paper (degree) is becoming increasingly obsolete.
I think we all agree that school doesn't teach what you need to survive in this new digital world.
It's a fact, not an opinion. Skills are changing. They've changed.
If school doesn't provide this knowledge, obviously it must be acquired elsewhere.
And that's where we come in.
Creators.
People like me and you who have this knowledge (and skills) and can transfer it to others in exchange for money.
2) Everyone Can Sell Something
You often hear "business is not for everyone."
I agree.
But my response is "but everyone can do it."
Let's be objective here.
There's never been a better time to start a business. Anyone, and I repeat, anyone can make money today.
Anyone can learn skills and knowledge - even in a short period of time. And anyone can transform them into a unique product. Whether it's a digital course teaching something or a template solving a specific problem. These are just examples.
Replacing a monthly income may seem impossible but it's more achievable than it seems.
3) You Don't Need To Be An Expert
Something I've noticed and experienced myself is thinking you need to be an expert to create, sell, or teach something.
False. False. False.
The truth is quite different.
You don't need to be 10 steps ahead of others.
Just being 2 steps ahead is enough.
People don't trust super experts. They seem too far away from regular people.
But being just 2 steps ahead puts you in an good position where people perceive you as someone more close to them.
Someone who understands and knows what it's like to be where they are, precisely because you were in their situation not long ago.
4) You don't have to reinvent the wheel
It's pointless trying to solve problems that don't involve you. We're not building a "corporate brand."
You don't need to find a niche.
We're building a personal brand.
So your problems are your source of income. Solve them and sell a solution.
Look at products you've bought previously that helped solve a specific problem. Imitate them, study them, emulate them.
You don't have to reinvent the wheel.
Create your version of an existing product that you'd like to sell under your name, under your brand.
5) Learn While You Build
Many people don't start because they don't feel good or ready enough. And it's understandable, I get it. I've been there too.
We've all been there.
Unfortunately, this is due to how society and average mentality are structured.
But the only way to learn something is by doing it. Learning through direct experience. That's the only thing that can give you real feedback and truly teach you something.
So even if you feel like you don't know what you're doing, it doesn't matter - none of us do.
You figure it out along the way.
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Not necessarily.
Webflow allows you to start for free. You can publish your site with a free plan using a Webflow subdomain (yourname.webflow.io), including your homepage, offer page, and up to 50 blog posts.
The template is designed to work perfectly with this free plan. If you want to connect a custom domain, publish more content, or unlock additional features like integrating your newsletter, you’ll need to upgrade to a paid Webflow plan.
I chose Webflow because it’s one of the most solid and reliable platforms out there. It’s all-in-one, you don’t need separate tools for hosting or configuration. Everything is handled from one place.
No, and there’s a reason.
I don’t include cookie banners or privacy policies. These legal requirements vary by country, and it would be unprofessional for me to generate them, I’m not a lawyer.
But in the guide I recommend third-party app that are extremely affordable and very easy to use. They generate the correct privacy and cookie policies based on your country and how you use your site. So you’ll always know exactly what’s required, without overcomplicating anything.
No, I don’t offer refunds and here’s why.
The template you’ll receive is high-quality, tested, and built on the same design I use for my own personal site. In fact, my website is a live example of what’s possible with this system. If you like my style, clean, minimalist, powerful, that’s exactly what you can expect from this.
I don’t promise financial results.
Why? Because this is a design service, not a content marketing service. You’ll get help creating and structuring your offer but I don’t guarantee that the offer will convert. That depends on your audience, your ability to create and distribute content consistently. Even a strong offer needs a content engine behind it.
Yes.
If you need help customizing the template, refining your offer, or want to work directly with me, just send an email to info@alessandrocortes.com and we’ll figure out what you need.
If you’re looking for a fully custom website built from scratch, take a look at my AC Design service.It’s a complete done-for-you solution, I’ll design and build the site for you.
Yes, there are two options.
If you stay on the free Webflow plan, you won’t be able to integrate your newsletter directly into the site. What you can do instead is add an external link to your signup page (like ConvertKit or Beehiiv).
If you decide to upgrade to a paid Webflow plan, for example, to unlock features like a custom domain or more blog pages, you can integrate your newsletter directly into the site. You can do this by embedding your provider’s form or by connecting it to a Webflow native form.
In both cases, your current newsletter provider (ConvertKit or Beehiiv) stays the same, you won’t lose anything. And inside the WebSkill Design Guide, you’ll find clear instructions on how to connect your provider if you choose to go this route.
No coding knowledge is required to use this template.
The structure is simple and focused, you only need the essentials to set up your site. Everything is designed to be easy to customize, even if you’ve never used Webflow before.
Inside the WebSkill Design Guide (included with the template), you’ll find clear, step-by-step instructions with screenshots showing you how to navigate the editor and make changes. You’ll not only be able to build your own site, you’ll also learn the fundamentals of web design, a skill you can carry with you long term.